The Cannabis Business Coach Podcast Episode 48: Liz Wald, Good Earth Organics

The Cannabis Business Coach Michael Zaytsev interviews Liz Wald, an Executive and the Board Director for Good Earth Organics, which produces organic soils, amendments, and nutrients for Cannabis and hemp farmers.

Prior to Good Earth Organics, Liz helped drive international growth at AOL, Etsy, and Indiegogo. She put her crowdfunding experience to use with Good Earth Organics, helping the company raise more than $1.8 million from more than 875 investors vie equity crowdfunding.

On this episode, Liz shares her journey from tech to Cannabis, discusses starting out as a Cannabis investor before becoming a Cannabis entrepreneur and executive, why she believes entrepreneurs in Cannabis are the toughest and craziest of all entrepreneurs, the do's and don'ts of equity crowdfunding, and much more.

In the business coaching portion, Mike Z helps Liz with the question of how to stay focused when a plethora of attractive opportunities constantly distract you.

Recorded on 5/19/2021

Additional Resources:

The Cannabis Business Book

The Cannabis Business Book (en Español)

To Invest in Good Earth Organics (note crowdfunding round closes on July 23, 2021)