The Cannabis Business Coach Podcast Episode 11: Ross O'Brien - Bonaventure Equity
/
The Cannabis Business Coach Michael Zaytsev interviews and coaches Ross O'Brien, Founder of Bonaventure Equity and author of "Cannabis Capital: How to Get Your Business Funded in the Cannabis Economy."
Ross and Michael discuss raising money during this pandemic economic cycle, how entrepreneurs can protect themselves from shark investors, why Cannabis venture capital is different from traditional venture capital and how that informs Ross's investment thesis, writing a book in 90 days and more.
In the coaching portion, Ross and Mike Z look at some of the work/life trade offs required when running your own business.
In this episode we discuss:
Ross’s transition from family office investment management to Cannabis venture capital
Taking the pandemic as an opportunity to double down on what was working and cutting out a lot of noise
Why Ross doesn’t believe there’s a Cannabis industry and how he defines the Cannabis economy
Why Cannabis venture capital is different from traditional venture capital and how that informs Ross's investment thesis
Writing his book, "Cannabis Capital: How to Get Your Business Funded in the Cannabis Economy" in 3 months
Why Ross believes the future of Cannabis is NOT vertical integration
Ross' personal and business mission which inspired Mike Z
Resources:
The Cannabis Business Book - Michael Zaytsev - The Cannabis Business Coach
Cannabis Capital: How to Get Your Business Funded in the Cannabis Economy - Ross O’Brien, Founder of Bonaventure Equity
Zero to One: Peter Thiel - Founders Fund
Burn the Business Plan: What Great Entrepreneurs Really Do - Carl J. Schramm
Little Black Book of Entrepreneurship - Fernando Trias De Bes
Subscribe to “The Cannabis Business Coach Podcast” now on Apple, Spotify, or Google Podcasts.
Video of this episode below: